Magazines
Part IV
The Top Magazines,
Historic Chronology
Note from the rank-order listing below
that most of the top 25 U.S. magazines are aimed at women, only two
magazines are designed for men, and the rest are intended for general
audiences.
TOP 25 U.S MAGAZINES IN - 2001 |
Rank |
Magazine |
Average In Millions |
1 |
Modern Maturity |
22 |
2 |
Reader's Digest |
12.6 |
3 |
TV Guide |
10 |
4 |
National Geographic |
8 |
5 |
Better Homes and Gardens |
7.5 |
6 |
Family Circle |
5 |
7 |
Good Housekeeping |
4.2, |
8 |
Woman's Day |
4.2 |
9 |
Ladies' Home Journal |
4.1 |
10 |
Time |
4.1 |
11 |
McCall's |
4 |
12 |
People Weekly |
3.5 |
13 |
Playboy |
3.2 |
14 |
Sports Illustrated |
3.2 |
15 |
Newsweek |
3.2 |
16 |
Prevention |
3 |
17 |
Cosmopolitan |
2.6 |
18 |
Southern Living |
2.5 |
19 |
Maxim |
2.5 |
20 |
Martha Stewart Living |
2.4 |
21 |
Seventeen |
2.4 |
22 |
Redbook |
2.3 |
23 |
YM |
2.2 |
24 |
O, the Oprah Magazine |
2.2 |
25 |
Glamour |
2.2 |
Source: Audit Bureau of Circulation. |
The chart below lists 12 key periods in the history of magazines.
1741 |
First Magazine Published in America |
1800s |
Rapid magazine growth due to increased literacy and decline in postage rates for magazines |
1893 |
McLure's magazine starts "muckraking" in mass circulation magazines |
1922 |
Time becomes first weekly newsmagazine |
1936 |
Life becomes first picture magazine; launches photojournalism |
1941-1945 |
Life graphically documents the progress of World War II with weekly photos |
1950s |
Television results in major drop in magazine ad revenue and circulation |
1969 |
Saturday Evening Post, which was one of the first and most successful general interest magazines, ceases publication |
1970 |
Specialized magazines start a boom in niche magazines that continues today |
1972 |
Life magazine stops publication as a monthly; Ms magazine launched |
1990s |
Magazines begin publishing on the Internet |
2000s |
Zines (Internet magazines) published by thousands of home-based publishers |
Here are Internet links to a few popular magazines and resources:
. |